Copy Refresh
Give your website copy a clearer, more polished finish.
Improve existing website copy so it feels sharper, easier to read and more professional — without rewriting everything from scratch.
WHAT'S INCLUDED
A focused refresh of your existing website copy to make it clearer, sharper and more professional.
We improve what you already have, keeping your original message and structure while refining the wording so it reads better and works harder for your business.
Clarity Improvements
Simplify awkward or unclear wording so your message is easier to understand and more effective.
Readability Improvements
Tighten sentences and make key information easier to scan and absorb.
Tone Refinement
Make your copy feel more professional, consistent and aligned with your brand.
Light Proofreading
Correct spelling, grammar and small wording issues to give your site a more polished finish.
How It Works
From reviewing your existing wording to delivering a clearer, more polished version, we keep the Copy Refresh process simple and straightforward.
Share Your Existing Copy
Send us the website wording you'd like refreshed and tell us what you'd like to improve. We'll get a clear picture of your business and your goals.
We Review Your Content
We'll review your existing copy, looking at clarity, readability, consistency and tone. We'll agree what needs refining while keeping your original message and structure in place.
We Refine the Wording
We'll improve awkward wording, tighten sentences, refine the tone and correct small spelling or grammar issues to make your existing copy clearer and more professional.
Review Your Refreshed Copy
You'll have the opportunity to review your refreshed wording before approval. Once agreed, we'll provide the polished copy ready for use on your website.
WHO'S IT FOR?
Copy Refresh is ideal if your website already has the right information but the wording feels unclear, inconsistent or less polished than you'd like.
It's a practical option for businesses that want their existing copy tightened and improved without paying for a full website copywriting service.
Your Copy Feels Dated or Inconsistent
Your website already contains the right information, but the wording feels uneven, unclear or no longer reflects the quality of your business.
You've Written the Content, but It Needs Polishing
You know what you want to say, but the wording could be clearer, smoother and more professional. We'll refine your existing copy so it makes the right impact.
You Want Clearer, More Professional Wording
Your website already says the right things, but the wording needs refining to sound clearer, more polished and more aligned with your brand — without a full rewrite.
WHAT YOU'LL RECEIVE
A polished version of your existing website copy, refined for clarity, consistency and professionalism.
Refined Website Copy
Improved wording that keeps your original message intact, with clearer, more polished copy ready for you to review and add to your website.
Consistent Tone & Style
A consistent tone of voice across your website, tailored to your brand and audience for a professional and trustworthy impression.
Ready-to-Use Text
Professionally written text that's ready to use on your website, saving you time and helping you make a stronger impression online.
A Few Things Worth Knowing
A few useful details about Copy Refresh, what's covered and when a full rewrite may be the better choice.
01 What's included in the starting price?
Copy Refresh starts from £150 per page. The service focuses on improving your existing website wording, making it clearer, more consistent and professionally presented.
The final quote depends on the amount of text, its current condition and the level of refinement required. We'll confirm the scope before work begins.
02 What counts as a Copy Refresh?
Copy Refresh is designed for businesses that already have website text but feel it could sound clearer, smoother or more professional.
We refine the existing wording while keeping your original message and business information intact. Creating completely new page content from scratch falls under our Full Website Copywriting service.
03 How do revisions and feedback work?
You'll be able to review the refreshed copy and share your feedback before the wording is finalised.
The number of included revision rounds and the scope of amendments will be confirmed in your quotation. Requests that significantly change the original brief may require an additional quote.
04 What if I need completely new wording?
If your current website has little or no suitable copy to work from, a refresh may not be the best option.
Our Full Website Copywriting service is designed for creating fresh content from the ground up, including clear messaging, a consistent brand voice and wording for your agreed pages.
Full Website Copywriting starts from £495 for up to five standard pages, with more complex requirements quoted separately.
Where would you like to go next?
Not sure which service is right for you?
Tell us what you need and we’ll help you choose the right service for your website and business.
Get in TouchNeed more than a copy refresh?
If your website needs a new look as well as clearer words, explore our website plans.
View All PlansReady to refresh your website copy?
Send us the wording you’d like improved and we’ll help make it clearer, sharper and more professional.
Enquire About Copy Refresh